communication Archives - Smart Room Barcelona

3 Kinds of Corporate Events

by ROOMbcnSmart_ | Jun 22, 2021 | communication, communication, congress, ephemeral architecture, ephemeral architecture, events, events, exhibit, exhibition, marketing, marketing, stands, trade show

Why are in-person corporate events so important? Corporate events are organized with economical purposes, and are useful to present, deliver information, reward, motivate, celebrate, determine milestones, etc. Let’s remember that all corporate events join many...

Trade Shows and Exhibitions. What for?

by ROOMbcnSmart_ | May 31, 2021 | communication, communication, events, events, exhibit, exhibition, marketing, marketing, stands

On July the 2nd we are celebrating the Global Exhibitions Day. Since it has been so long since we haven’t celebrated any event due to the health restrictions, it is very important to remember what they are useful for. Why are trade shows and exhibitions useful...

Appearances are NOT Deceptive: The Importance of Visual Identity in Your Window Display

by ROOMbcnSmart_ | Nov 9, 2020 | art, communication, decoration, design, ephemeral architecture, exhibition, fashion, inspiration, installations, interior design, London, marketing, merchandising, Paris, retail, window display

Commercial window display design originally emerged as a specialty of the art of decoration. However, little by little it has been gaining great relevance among large and even small businesses, becoming an essential and highly demanded marketing strategy today. LINFA...

4 ‘Hot Spots’ to Take Care of in Commercial Interior Design

by ROOMbcnSmart_ | Oct 27, 2020 | communication, design, ephemeral architecture, exhibition, experience, furniture, graphic design, innovation, inspiration, installations, marketing, retail

Commercial Interior Design aims to configurate the internal areas of a business space to facilitate sales and, of course, to encourage business. 😊 Our experience in Design and Architecture allows us to take care of aspects such as colour, lighting, finishes...

5 Good Reasons to Invest in the Reform of Commercial Spaces

by ROOMbcnSmart_ | Oct 19, 2020 | Architecture, communication, design, experience, innovation, inspiration, interior design

(Main image by Vifarma) It does not matter the area of your business (restaurants, fashion, pharmacy, services, etc.): if you have a place where you serve your customers, you should make their visit always pleasant. Your commercial space is the clothing of your...

Pantone Color Trends for Autumn Winter 20/21

by ROOMbcnSmart_ | Sep 28, 2020 | communication, design, events, fashion, innovation, inspiration, London, New York, Pantone, trends

Where does the forecast come from? As every year, at Smart Room Barcelona we rescue the forecast of the Pantone Colour Institute, which publishes its report on ‘colour trends’ for each season. The world of fashion, design, and graphic communication feed on these...

3 Kinds of Corporate Events

Trade Shows and Exhibitions. What for?

Appearances are NOT Deceptive: The Importance of Visual Identity in Your Window Display

4 ‘Hot Spots’ to Take Care of in Commercial Interior Design

5 Good Reasons to Invest in the Reform of Commercial Spaces

Pantone Color Trends for Autumn Winter 20/21

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