Just as every year, Smart Room Barcelona shares with you the colour of the New Year, by Pantone: “Ultra Violet 18 – 3838”. This hue is defined by the Pantone Color Institute as “dramatically provocative and toughtful, associated to the mystical and spiritual qualities ”.
¿Can you introduce this colour into your branding strategy? If you want to add a drop of fashion, think about the possibilities of including accents of this color in a stand: furniture, zone delimitation, accessories and decoration, or even your staff uniforms!
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