This April has fulfilled the Spanish proverb: “en abril, aguas mil” and it has been a very variable month climatologically speaking. We had some holidays at Easter that we were all looking forward to and especially with sunshine, but the sun hid timidly to give way to localized rain that, fortunately, finally stopped. “Después de la tormenta siempre llega la calma”, as the famous song by Alejandro Sanz says, and so we were able to enjoy a very sunny Sant Jordi with an excellent temperature. But not before organizing our office work: answering emails, preparing deliveries of our stands, planning events, technical documentation and build up calendars, presentations of our bespoke projects, customization of elements, etc.
The digital era and its post-pandemic footprint
We started the month of April at INFORSALUD (XXVIII National Congress of Health Informatics) at the NH Collection Hotel in Madrid. A few days ago, we published an article referring to the pandemic and how it changed some of our everyday processes. For example, we started to use cards as a method of payment instead of cash, in companies, we also replaced face-to-face meetings with virtual meetings, to avoid massive interaction with people and stop spreading the virus. In the same way, digital strategies were integrated with technological solutions in the healthcare field, such as telephone visits instead of face-to-face visits. Some of these measures are here to stay and now healthcare companies are trying to adapt them to get the most out of them without losing the essence and continue to offer efficiency and quality to all patients.
From digital to physical
The beauty is that we do not live everything through screens and that we still socialize; we like to meet in person, shake hands, look each other in the eyes, chat in a less formal way and, therefore, we were working on a flagship store project on a terrace in Barcelona with beautiful views and a sunset light that added the final touch. In this event, we presented the new garments of the spring/fall collection of a well-known textile brand.
From events to congresses
We traveled to La Coruña where the Spanish Diabetes Society Foundation held the XXXVI National Congress FSED, where several topics related to diabetes and how research continues to improve the quality of life of people suffering from this ailment.
And from congresses to major international trade fairs
During April, part of the sales team travelled to Amsterdam to visit our customers at In-Cosmetics 2025, a trade fair marked by innovations in the beauty sector, which brings together thousands of people every year for launches, workshops, conferences and above all to be a meeting place for potential business meetings.
Back home we continue to organize the next bespoke projects we will be working on. A month full of fairs, congresses and events awaits us in May. If you want to know more, follow us on our social networks where we will be uploading updated content and showing you what we are working on.
If what you need is to achieve a great impact in your next fair or corporate event, do not hesitate to talk to us and share your needs. We will take care of shaping your project, customizing it to make it a success. Contact us and tell us what you need and we will offer you the best production, taking care of every detail and putting light to every message and every corner. With bright or neutral colours, with intense or dim lighting, minimalist or with more furniture. Whatever kind of stand you need, we have a proposal for you. Our team has been working for more than 10 years from the design to the construction/execution of your project, so that you stand out at all times.
