Appearances are NOT Deceptive: The Importance of Visual Identity in Your Window Display

Appearances are NOT Deceptive: The Importance of Visual Identity in Your Window Display

by | Nov 9, 2020 | Art, Communication, Decoration, design, ephemeral architecture, exhibition, fashion, inspiration, installations, interior design, London, marketing, merchandising, Paris, retail, window display

Commercial window display design originally emerged as a specialty of the art of decoration. However, little by little it has been gaining great relevance among large and even small businesses, becoming an essential and highly demanded marketing strategy today. LINFA...
Ephemeral Art Festival in Girona. What can we learn from installations in Nature?

Ephemeral Art Festival in Girona. What can we learn from installations in Nature?

by | Oct 13, 2020 | Art, eco, ephemeral architecture, events, Girona, handcrafts, innovation, inspiration, installations, materials, multisensorial, Nature

(Main picture: Installation by Jofre Sebastian. Image by Art & Gavarres.) Us and The Ephemeral At Smart Room Barcelona we create ephemeral exhibition spaces: that is, they are built, have a commercial purpose, generate an impression on the visitor and, therefore,...